One of my business advisers was a Swedish Capitalist who built a one billion dollar international direct marketing business. His most much loved expression was, "There are no good ideas except you use them." The translation is a little uncomfortable, but I think you get the general idea.

Here are my next level tips for this issue:

PAY AFFILIATES ON TIME

Sure, everyone heard this one, but are you in reality doing it? Are you the FIRST program to pay commissions from the previous month? If you are, you certainly will be noticed and will most surely be satisfied with greater exposure.

And how about this! Are you using this very helpful contact with your creative affiliates to your advantage? After all, what is enhanced than getting a check and these persons probably represent your top 5% Plus, the sad truth is that most of your email promotions are not read. And many of your affiliates, including fruitful ones, have opted out from even getting them. This get in touch with may be your best opportunity to regularly communicate with your creative affiliates.

So make utilize of this opportunity and include other material that supports and builds on your connection. When an affiliate accepts their first commission check, I like to take in a letter of thanks and congratulations that is hand-signed by the Leader or CEO. There should also be a letter from you, the Affiliate Program Executive, in every commission check envelope. This should include many of the things that you normally find in affiliate newsletters, like what are the recent hot sellers and extraordinary promotions.

But the explanation here is to make your fruitful affiliates feel truly special. Therefore, it is important for you to include impressive just for them (not offered to non-productive affiliates). This can be a free gift or a gift certificate for your site (and I mean a genuine gift certificate, not save $5 when you buy at least $20). Or make bigger a special, private offer that boosts their commissions. Structure it any way that you feel easy with, the important thing is that you identify and reward their presentations.

And do not forget to continue to teach your fruitful affiliates about your company. From time to time, include brochures or even an annual report, so they increase an appreciation for your company’s mission. Fruitful affiliates are your most important asset -- make them believe like they are your colleague.